Visible where guests search today
The marketing agency for hospitality & tourism
Travellers decide in seconds. They scroll, compare, click on — or stay. We make sure your hotel or destination is the moment they stay.
Digital subscription
Your marketing team — no hiring, no onboarding, no risk.
Picture this: an experienced team in the background, specialised in hotels, cancellable monthly and productive from day one. That is our digital subscription. We take over your online marketing — strategy, SEO, Google Ads, social media and reporting — for a clear fixed price. You look after your guests. We look after the next ones booking.
Services
Eleven disciplines, one benchmark: your occupancy.
From visibility audits through campaigns to AI implementation in hotel operations. Every measure can be booked individually — or as part of your digital subscription.
Analyses & audits
Measure before you invest. Our audits tell you honestly where your business stands digitally — and what to tackle first.
Learn moreSEO & GEO
Get found — on Google and inside AI answers. Classic search optimisation and generative engine optimisation now work as one.
Learn moreWebsite & conversion
A website is not a brochure. It is your most important sales tool — measured by the enquiries and direct bookings it produces.
Learn morePaid ads
Visible exactly when people search and dream. Google Ads for demand, social ads for inspiration — both measured against occupancy.
Learn moreCreatives & content
The creative decides in fractions of a second whether people scroll on or click.
Learn moreTracking & data
Without clean measurement every optimisation is guesswork. We build the data foundation decisions can rest on.
Learn moreLocal visibility & social media
The first impression today often forms in the Google Business Profile — not on your homepage.
Learn moreMarketing automation
The newsletter is the only channel that reaches your guests without a platform in between.
Learn moreHR & recruiting
People decide whether to apply to you in a few minutes on their phone.
Learn moreAI solutions
Artificial intelligence is changing how guests find, compare and book hotels — and how your team works. We apply it where it measurably relieves the load.
Learn moreStrategy, branding & workshops
Before money flows into advertising you need a roadmap — and a brand that is recognised across every channel.
Learn moreWhy work with us
Your occupancy is our benchmark.
More than 110 hotels and tourism businesses work with us — because we don't just understand marketing, we know the industry. Seasonality, audiences, booking behaviour, competition: we think in your logic and develop measures that noticeably improve your occupancy. We are not generalists who occasionally handle hotels.
hotels & tourism businesses trust us
years of combined industry experience
optimised campaigns launched
CHF in booking value generated
Digital subscription
Support that thinks ahead.
Your hotel runs. Your guests are happy. And in the background a whole marketing team looks after your visibility. That is the digital subscription — online marketing for hospitality and tourism, at a fixed price, cancellable monthly.
Presence
For businesses that want a clean digital foundation — basics, measurement, visibility.
Learn moreActive
For businesses running campaigns regularly and keeping content in motion.
Learn moreMost frequently chosenDemand
For businesses actively building demand — with clean measurement right into the booking engine.
Learn moreClient voices
What our clients say — and why they stay.
Good collaboration doesn't show in the first month. It shows in businesses that have worked with us for years.
Man erhält praktische Tipps, die man direkt umsetzen kann. Sehr gute Zusammenarbeit mit uns, Hotel Münchwilen - Dankeschön.Als Partneragentur setzen wir für die Betreuung unserer diversen Kunden im Bereich Online Marketing, von Google Ads bis Social Media Ads, auf Tourismusconsult. Ihr Know-how, Zuverlässigkeit und die pragmatische, proaktive Arbeitsweise sind herausragend. Eine klare Empfehlung.Sehr kompetente Beratung bei zur Website-Optimierung, Adwords und der effizienten Nutzung von Google-Analytics. Absolut empfehlenswert!Äusserst kompetente und professionelle Beratung sowie eine sehr angenehme, zuverlässige und unkomplizierte Zusammenarbeit mit der Hotelfachschule Zürich. Wir können die hervorragende Dienstleistungen von Tourismusconsult überaus empfehlen.Kompetente und unkomplizierte Beratung. Rasche, flexible und auf das Produkt angepasste Umsetzung. Überzeugende und wirksame Resultate, wir sind rundum zufrieden und können Tourismusconsult nur wärmstens empfehlen!Kompetentes, sympathisches Team — wir fühlen uns rundum wohl und können das Unternehmen sehr empfehlen.Knowledge
What is changing — and what follows from it.
Google updates, AI search, new booking routes: we sort out what is genuinely relevant for hotels and destinations. No buzzword bingo — just what counts from tomorrow.
FAQ
Frequently asked questions
What does Tourismusconsult do?
Tourismusconsult is a Swiss marketing agency working exclusively with hotels, destinations and tourism businesses. Services range from SEO and generative engine optimisation through Google Ads and social ads to AI implementation and workshops. It is based in Winterthur.
What does working together cost?
There are two routes: individual measures at fixed prices from CHF 180 — a keyword research, for instance — or the digital subscription from CHF 720 per month with an annual allowance of measure credits. All prices exclude VAT, advertising budget and third-party licence costs.
What is GEO and why does it matter for hotels?
Generative Engine Optimization (GEO) is optimising to be named in answers from AI systems such as ChatGPT, Perplexity or Google AI Overviews. It matters for hotels because a growing share of travel research happens there and those answers often need no click through to a website.
Does Tourismusconsult also work with small businesses?
Yes. Clients range from family-run guesthouses through 3- and 4-star properties to destinations and hotel groups. The entry package Präsenz starts at CHF 720 per month, and individual measures can be commissioned without a subscription.
Which languages do you work in?
Consulting and implementation run in German, English and Italian. Campaigns and websites are additionally implemented in further source-market languages.
Initial consultation
30 minutes that create clarity.
In 30 minutes we tell you how we work — and you tell us where your business stands today. What follows is either a collaboration worth having, or at least a conversation that opens new perspectives. Free, no obligation.